Overall quality of the company

Pricing of products and services

Value the company offers

Is committed to quality products and services

Is easy to do business with

Is trustworthy

Is consumer focused

Likelihood of customers making future purchases

Likelihood of customer recommendations

Overall product shipping and delivery process

Being updated on the exact date the delivery was sent

Ease of checking delivery status

Delivering products damage free

Delivering products on-time

Variety of brands and products offered

Overall quality of ordering process

Ease of ordering online

Ability to determine if a product was in-stock real time

Ease of checking order status

Overall technical support

Resolving problems

Being easy to reach

Making decisions on their own

Being trustworthy

Being knowledgeable

Product Returns/Refunds/Exchanges

Overall web site

Web site reliability

Speed of web site

Web site being easy to use